How to promote your event


We have created a selection of images to help you promote your event. No company logos can be added to these images and company association with the creation of the film can not be implied with your messaging. Before creating your event invites or social media posts, please read the imagery and messaging guidelines below. Once you have registered your event and agreed to the terms and conditions for screening, you’ll be able to download an image pack from the selection below.

Read our Imagery Guidelines

The Our Planet images and logo are owned by Netflix. Permission has been granted under the following conditions. Please abide by these conditions to avoid copyright infringement:

• These images can be used for both internal and external promotions of your screening (e.g. they can be used on email invites, internal internet, internal social channels, posters, digital internal screens and external social media sites). The images can only if used in direct promotion of your event. To seek permission to use the images in media or press articles, please contact us with a description of your request.

• Please note that company logos can not be added to these images. No 3rd party logos can be used alongside the Netflix Our Planet brand. If you want to add a corporate logo then these images and the Netflix / Our Planet logo cannot be used.

• Please do not move, resize or distort the image or logos. If resizing the whole creative, please resize proportionally. If attempting to fit the creative to a screen – choose ‘fit’ or ‘centre’ NOT ‘tile’, ‘span’, ‘stretch’ or ‘fill’ – these options will distort.

• We have created physical posters and flyers, but we encourage you to think twice before printing any promotional materials and consider the sustainability of your event.

If you have any questions about branding or if in doubt, please contact us.


Read our Messaging Guidelines

• Please always refer to the films with their full title 'Our Planet: Our Business' and Our Planet: Too Big To Fail' NOT just Our Planet (which refers to the series on the Netflix platform).

• Take care with the wording of your invite to ensure that you aren’t implying corporate association with the creation of the films. For example: “Company X is proud to be screening Our Planet: Our Business” or “Company X is proud to host a screening of Our Planet: Too Big To Fail”, but not: “Company X is proud to support Our Planet: Our Business” (which implies corporate association with the film itself).

• Alongside the title, please refer to the film as "A film inspired by the Netflix series" [or] "A film inspired by the Our Planet Netflix series"

• Below is an example film description to use in your promotions for each film:

Our Planet: Our Business

"Our Planet: Our Business raises the important question: how can businesses help to tackle the world’s environmental crisis? Created for WWF by the Emmy® Award-winning Silverback Films, Our Planet: Our Business shows the immense value of nature to our economy, the scale of the challenges that we are facing, and the critical role that business can play in creating solutions at scale."

Our Planet: Too Big To Fail

"Inspired by the success of the Our Planet Netflix series, Our Planet: Too Big To Fail combines stunning footage from the Our Planet series with interviews by pioneers in sustainable finance, to explore the role the finance sector can (and must) play in powering a sustainable future."



 

Our Planet: Too Big To Fail promotional assets

Cracked earth pack

  • A4 & A5 images 
  • A4 advert
  • A5 flyer
  • Digital imagery only in the following sizes: 1200x630px, 1080x1080px, 960x540px, 770x330px

Wildfire pack

  • Digital imagery only in the following sizes: 1200x630px, 1080x1080px, 960x540px, 770x330px

Bleached coral pack

  • Digital imagery only in the following sizes: 1200x630px, 1080x1080px, 960x540px, 770x330px

 

 Our Planet: Our Business promotional assets

Glacier pack

  • A4 posters [editable] in both landscape and portrait formats 
  • A5 flyer [editable] 
  • A5 invite
  • Digital imagery in the following sizes 770x330px, 960x540px and 370x370px

Whale pack

  • A4 posters [editable] in both landscape and portrait formats 
  • A5 flyer [editable] 
  • A5 invite
  • Digital imagery in the following sizes 770x330px, 960x540px and 370x370px

Forest pack

  • A4 posters [editable] in both landscape and portrait formats 
  • Digital imagery in the following sizes 770x330px, 960x540px and 370x370px
 

Orangutan pack

  • Digital imagery only in the following sizes: 770x330px, 960x540px and 370x370px

Selfie pledge cards

Some companies have enjoyed using Selfie Pledge Cards to engage staff at events. People can hold the card and have their photograph taken to document their commitment. Some of the pledge cards are blank so that you can add a personalised pledge or one that’s in line with your company priorities. Remember to always choose 100% recycled or FSC paper when printing.